Ben Ray Lujan wants to make your next Taylor Swift tickets cheaper

Washington, DC – New Mexico’s U.S. Senator Ben Ray Luján joined a bipartisan group of senators to introduce the Fans First Act, which would help address flaws in the current live event ticketing system by increasing transparency in ticket sales, protecting consumers from fake or dramatically overpriced tickets, and holding bad actors who engage in illegal ticket sale practices accountable:   

“Live entertainment serves as a form of enjoyment and community for concert-goers and sports fans everywhere. However, the current ticketing system is limiting access to live entertainment, eroding consumer trust, and hurting fans and local venues,” said Sen. Luján. “That’s why I’m proud to join my colleagues in introducing the Fans First Act to ensure the sale of tickets is accessible to all consumers. This bill builds upon my work to improve ticket sale transparency by strengthening the FTC to enforce consumer protections. This is one step forward in making live entertainment accessible for all to enjoy.”

The legislation would cracking down on bots and others who take advantage of consumers through price gouging and other predatory practices and increase price transparency for ticket purchasers, the sponsors said.

“Buying a ticket to see your favorite artist or team is out of reach for too many Americans,” said Sen. Amy Klobuchar (D-WI). “Bots, hidden fees, and predatory practices are hurting consumers whether they want to catch a home game, an up-and-coming artist or a major headliner like Taylor Swift or Bad Bunny. From ensuring fans get refunds for canceled shows to banning speculative ticket sales, this bipartisan legislation will improve the ticketing experience.”

The rise of automated online bots has allowed computer programs to quickly purchase tickets from online ticket sellers on a large scale within the first seconds of an event becoming available online, and then sell them on the secondary market at a higher cost with huge processing fees. This generates a profit for entities that have no stake in the event, show, or performance that is usually much higher than what the performer, artist, or venue receives.

Often, consumers unknowingly pay more for tickets on secondary markets even when a ticket may be available at face value directly from the venue due to a lack of transparency from these sellers, say the senators. Unauthorized resellers also sell speculative or “spec” tickets that don’t exist and face no accountability if the ticket purchased isn’t actually delivered to the buyer. This legislation will work in concert with other efforts to reform the live events ticketing process.  

According to a fact sheet shared by the Senate, the Fans First Act would help address the following areas of reform in the current ticketing system:

Ticket Sales Transparency:

• Requires all live event ticket sellers and resellers to disclose:
  • The total cost of the ticket, including fees, when the fan initially selects a ticket for purchase;
  • A breakdown of the ticket cost; 
  • Clear terms and conditions of purchase;
  • Which seat or section they are selling in to avoid ticket misrepresentation;
  • And whether or not they are the original seller.  

Consumer Protection:

• Strengthens the Better Online Ticket Sales (BOTS) Act, signed into law in 2016, to further prohibit the use of bots to purchase tickets online.
• Requires sellers and resellers to provide proof of purchase to consumers within 24 hours of purchase.
• Requires sellers and resellers to refund consumers the full cost of the ticket when events are canceled.
• Requires a Government Accountability Office (GAO) study to further study the marketplace and make recommendations.

Stopping Bad Actors:

• Imposes civil penalties on resellers engaging in illegal ticket sale practices, creates a reporting website for fans to file complaints, and tasks the Federal Trade Commission (FTC) and state attorneys general with enforcement.
• Prohibits the sale of a ticket that the reseller represents they possess but actually do not, known as a speculative or “spec” ticket.
• Prevents the use of deceptive websites and bad actors masquerading as legitimate sellers.
• Requires reporting of BOTS Act violations from ticketing companies to the FTC and requires the FBI to share ticketing violations with them.